Drink ’em Oats was born out of necessity.

While on deployment, access to quality nutrition wasn’t always guaranteed. Protein was hard to come by, meals were inconsistent, and there were long days that demanded energy, focus, and endurance. What I craved most was something simple—a quick, nutritious option that tasted good, required minimal preparation, and actually kept me going. But nothing like that existed.

Oats were always the answer in my mind. They’re filling, reliable, and packed with nutrients—but cooking them or blending them wasn’t realistic in the middle of a demanding schedule. So I started experimenting with the idea of making oats drinkable—something you could prepare in seconds, shake up, and consume anywhere.

That idea became Drink ’em Oats.

This brand was created for those who don’t have the luxury of slowing down—military members, first responders, and anyone who relies on proper fuel to perform at their best. Drink ’em Oats delivers the protein and nutrients needed to power through long shifts, early mornings, and high-pressure situations, without the hassle of cooking or cleanup.

Every pouch is designed with convenience and purpose in mind—because when your day demands everything from you, your nutrition shouldn’t be the hardest part.

Drink ’em Oats isn’t just a product.

It’s fuel for those who serve, protect, and push forward—no matter the conditions.